Alice Richard

Critic
DISC Type : C

Head of Lifecycle and Product Marketing at TuneIn

San Francisco, California, United States

Overview

Alice has no verified overview

Personality Overview

ROI Driven

Precise

Information Seeker

They prefer to analyze logically and value objective facts over emotions.  They like to take decisions independently and do not seek others' support often. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Alice has no verified topics they care about

Media Appearances

Alice has no verified media appearances

Work History

3-2024
Head of Lifecycle and Product Marketing at TuneIn
3-2022 - 3-2024
Director, Lifecycle & Product Marketing at TuneIn
3-2020 - 3-2022
Senior Manager, Product Marketing at TuneIn
8-2017 - 3-2020
Product Marketing Manager, Apps Merchandising at Google
1-2017 - 8-2017
Associate Marketing Manager, Site Merchandising at Macy's

Education

2007 - 2011
Business Administration from San Diego State University
Marketing from London Metropolitan University

More Information

Social Presence :

Prographics :

Exp : 14 Location : San Francisco, California, United States Job Level : Mid-senior Designation : Head of Lifecycle and Product Marketing at TuneIn
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Insights For Selling To Alice

During A Call Or A Meeting

DO's

  • Be ready for penetrating questions and critical examination of your pitch
  • Be ready to answer many clarity-seeking questions and requests for information
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Don’t rush them till they have clearly gotten all the necessary information
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alice is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Alice

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Alice move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Alice take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Alice

Personality Compatibility


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