Alicia Root in

Alicia Root

Enthusiast · DISC type i
Senior Marketing Manager and Strategist, Global Markets Americas and Global Banking Americas at BNP Paribas
📍 New York, New York, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

Login to view overviewLogin to view overview
Experience
28 Years
Current Role
Senior Marketing Manager and Strategist, Global Markets Americas and Global Banking Americas
Job Level
Middle
Location
New York, New York, United States
Personality Overview

How Alicia shows up

Amiable & Agreeable
Non-Confrontational
Consensus Focused

They are more about building relationships than just cutting deals. Unlike D or C types, they are convinced more by stories and testimonials. They agree with others often, so exercise caution when relying on their word.

Priorities

Topics Alicia cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
Login to view topicsLogin to view topics
Career

Work history

2021
Senior Marketing Manager and Strategist, Global Markets Americas and Global Banking Americas
BNP Paribas
2016 - 2020
Vice President, Marketing Strategy - Corporate Marketing and Communications
Sumitomo Mitsui Banking Corporation
2015 - 2017
Vice President, Strategic Planning - US Corporate Banking
Sumitomo Mitsui Banking Corporation
2013 - 2015
Marketing and Business Consultant
Business consultant
2006 - 2013
Vice President, Leveraged Capital Markets Business Mgt
RBS
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
Login to viewLogin to view media
Education
2013 - 2013
Professional Certificate
Cornell Johnson Graduate School of Management
2011 - 2013
SCPS Professional Certificate
New York University
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

Other BNP Paribas Employees

Explore more public profiles from related professionals.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Alicia. Free, 10 seconds.