Alicia Weston BEM

Trailblazer
DISC Type : ID

Founder at BAGS OF TASTE LIMITED

London, England, United Kingdom

Overview

Alicia Weston is the Founder and CEO of Bags of Taste, a social enterprise dedicated to improving the diets and health of vulnerable populations. Leveraging her eclectic background in medical sciences, finance, and social policy, she has become a recognized innovator in tackling health inequalities. She holds a BSc in Pharmacology from UCL.

Beyond her primary mission, Alicia is also the founder of Londons #1 rated supper club, a social enterprise that has donated over £65, 000 to Medecins Sans Frontieres. This venture channels her passion for food into a powerful fundraising model, blending entertainment with philanthropy.

For her impactful work, Alicia was awarded the British Empire Medal (BEM).

Personality Overview

Persuasive

Friendly But Fast

Achievement-Oriented

They prefer to ensure that they are in control of the situation.  A combination of speed and relationship gets the best response from them. If they come to believe in your value proposition, they will be your champion.

Topics They Care About

Health Inequalities
Her career is dedicated to addressing health disparities caused by poor diets, focusing on the social determinants that affect the most vulnerable populations.
Social Entrepreneurship
She has founded two successful social enterprises, Bags of Taste and Parkholme Supper Club, creating innovative business models to solve societal problems.
Food Accessibility
Actively works to solve the psychological and economic barriers that prevent people on low incomes from accessing healthy and affordable food.

Media Appearances

Alicia has no verified media appearances

Work History

3-2014
Founder at BAGS OF TASTE LIMITED
10-2018 - 6-2020
Visiting Lecturer at Barts and the London School of Medicine and Dentistry
9-2010 - 3-2020
Founder at Parkholme Supper Club
6-2012 - 7-2017
Economic & Business Policy incl Housing Policy at New Economics Foundation
2-2010 - 1-2012
Director at Samsung Securities

Education

1988 - 1992
BSc (Hons) Pharmacology from UCL

More Information

Social Presence :

Prographics :

Exp : 27 Location : London, England, United Kingdom Job Level : Leadership Designation : Founder at BAGS OF TASTE LIMITED
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Insights For Selling To Alicia

During A Call Or A Meeting

DO's

  • Give them control of the sales process
  • Ask them for a lunch or coffee once some rapport has been established
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.

DONT's

  • Do not look like someone who doesn’t know what they are talking about
  • Don't make any commitments that you might not be able to fulfill
  • Don’t force involvement of other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alicia is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Alicia

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Alicia move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Alicia take some risk or not?

  • If necessary, they will be ready to take risks.

You And Alicia

Personality Compatibility


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