Allison B.

Go-getter
DISC Type : d

Head of Marketing at House Rx

San Francisco, California, United States

Overview

Allison B. is the Head of Marketing at House Rx, a company focused on making specialty medication more accessible and affordable. She leverages a finance degree from the University of Georgia and past experience at health-tech firms like Flatiron Health to lead her team.

She is deeply committed to improving patient care and often shares insights on enhancing pharmacy operations and performance through better data and processes. Allison actively celebrates the successes of her colleagues and friends, showing a strong belief in supporting her network.

She is passionate about using recent legislation to help more patients access the medications they need.

Personality Overview

Self-Confident

Challenger

Decisive

They can be nudged to make faster decisions by offering what they value.  They don’t always try to control the conversation but neither do they like yielding it fully. They respond well to confident salespeople.

Topics They Care About

Specialty Pharmacy
Passionate about building the future of specialty pharmacy, focusing on making medications more accessible and affordable for patients at the clinic level.
Healthcare Analytics
Highlights the importance of reliable pharmacy metrics and data to drive clarity and improve performance for medically integrated teams.
Health-Tech Growth
Actively involved in scaling her team by recruiting for key commercial account manager and sales executive roles at House Rx.

Media Appearances

Allison has no verified media appearances

Work History

9-2021
Head of Marketing at House Rx
4-2016 - 9-2021
Customer Marketing at Flatiron Health
1-2013 - 4-2016
Associate Consultant at The Frontier Project
9-2010 - 1-2013
Marketing Coordinator at Opower

Education

Finance from University of Georgia - Terry College of Business

More Information

Social Presence :

Prographics :

Exp : 15 Location : San Francisco, California, United States Job Level : Mid-senior Designation : Head of Marketing at House Rx
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Insights For Selling To Allison

During A Call Or A Meeting

DO's

  • Highlight the competitive differentiation of your product
  • Get to the point quickly instead of spending too much time on pleasantries
  • Be crisp while making the pitch

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Allison is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Allison

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Allison move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Allison take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Allison

Personality Compatibility


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