Allison Sternad

Evaluator
DISC Type : cds

Director of Digital Marketing & Ecommerce at SurfacePrep

Cincinnati Metropolitan Area, United States

Overview

Allison has no verified overview

Personality Overview

Thorough Evaluator

Fast But Analytical

Quality Focused

They are not very likely to become strong advocates of your product or service  They focus on the results, but can still be quite procedural and analytical about how to get there They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Allison has no verified topics they care about

Media Appearances

Allison has no verified media appearances

Work History

9-2025
Director of Digital Marketing & Ecommerce at SurfacePrep
10-2023 - 9-2025
Director of Marketing at R3 Safety
3-2022 - 8-2023
Director of Marketing at Emerge IT Solutions
6-2019 - 3-2022
Director of Marketing & Sustainability at Melink Corporation
4-2017 - 6-2019
Marketing Manager at Melink Corporation

Education

8-2020 - 6-2021
WE Lead Certification from Cincinnati Regional Chamber
Bachelors from Bowling Green State University

More Information

Social Presence :

Prographics :

Exp : N/A Location : Cincinnati Metropolitan Area, United States Job Level : N/A Designation : Director of Digital Marketing & Ecommerce at SurfacePrep
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Insights For Selling To Allison

During A Call Or A Meeting

DO's

  • Showcase how you can impact results but also make sure that you share detailed information too
  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Be prepared for comments or questions that are critical of your product or your claims

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Allison is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Allison

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Allison move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Allison take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Allison

Personality Compatibility


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