Alon Sheafer

Wildcard
DISC Type : cis

Chief Strategy & Co Founder at Skai

Israel

Overview

Alon Sheafer is the Co-Founder and Chief Strategy Officer at Skai, a leading omnichannel marketing platform. A serial entrepreneur with a B. S. in Computer Science, he guides the companys long-term strategic vision. He previously founded Bazman, an Israeli price comparison website, demonstrating his experience in building tech companies.

He was instrumental in the strategic merger of Kenshoo and Signals Analytics to create Skai, aiming to build a comprehensive go-to-market engine for brands and retailers.

Personality Overview

ROI Driven

Friendly But Slow

Requires Proof

They are often friendly and nice, but can sometimes suprise you with their piercing questions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Go-to-Market Strategy
He led the merger that formed Skai, which he describes as a go-to-market engine designed to help brands and retailers succeed.
Omnichannel Marketing
As a leader at Skai, he focuses on providing a unified platform for brands to manage digital campaigns across all walled garden media.
Marketing Technology
As a co-founder of Kenshoo (now Skai) in 2006, he has been at the forefront of the ad-tech and mar-tech industry for over 15 years.

Media Appearances

Alon has no verified media appearances

Work History

8-2010
Chief Strategy & Co Founder at Skai
4-2006 - 11-2010
VP Products & Co Founder at Skai
8-2003 - 5-2006
CEO at Bazman - Price Comparison

Education

1996 - 1999
Bachelor of Applied Science (B.A.Sc.) from The Academic College of Tel-Aviv, Yaffo

More Information

Social Presence :

Prographics :

Exp : 22 Location : Israel Job Level : Leadership Designation : Chief Strategy & Co Founder at Skai
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Insights For Selling To Alon

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Focus on immediate action-items rather than the larger goals
  • Persuade objectively how your product will help them achieve their goals

DONT's

  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alon is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Alon

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Alon move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Alon take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Alon

Personality Compatibility


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