Alyssa Hilliard in

Alyssa Hilliard

Observer · DISC type ci
Vice President Marketing - Mystic Tan, VersaSpa, WellFit at INNOVÉ Beauty & Wellness
📍 Greater Cleveland, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
17 Years
Current Role
Vice President Marketing - Mystic Tan, VersaSpa, WellFit
Job Level
Senior
Location
Greater Cleveland, United States
Personality Overview

How Alyssa shows up

Example Seeker
Curious
Assertive

They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They ask a lot of questions and rely heavily on information and collaterals. They are generally good communicators and can be hard to convince.

Priorities

Topics Alyssa cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

8-2025
Vice President Marketing - Mystic Tan, VersaSpa, WellFit
INNOVÉ Beauty & Wellness
9-2021 - 8-2025
Sr. Product Manager
Matco Tools, A Vontier Company
1-2017 - 9-2021
Sr. Director of Marketing – Mystic Tan, Norvell, and VersaSpa
Sunless, Inc.
Director of Marketing - Mystic Tan and VersaSpa
Sunless, Inc.
11-2013 - 1-2015
Brand Manager – VersaSpa and Mystic Tan
Sunless, Inc.
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
Business Administration
Baldwin Wallace University
Foundations of Project Management Certificate
Boston University
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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