Amar Sidhu

Sharpshooter
DISC Type : DC

Co-Founder & CEO at E3Performance

Burlington, Ontario, Canada

Overview

Amar Sidhu is the Co-Founder and CEO of E3Performance, leveraging over 30 years of corporate leadership at firms like ADP and Scotiabank. He specializes in enhancing performance through employee engagement and people optimization. Colleagues describe him as an inspiring, driven, strategic, and creative leader who champions change and motivates his teams to achieve their goals.

Outside of work, Amar is a dedicated family man who enjoys cooking, golfing, and traveling. He recently traveled across Europe with his son and won a friendly annual golf tournament after 30 years of participating. He finds parallels between his hobbies and leadership, drawing lessons from shared journeys, cooking, and nature.

Unique fact: Amar believes leadership is a lot like cooking, where true mastery isnt just following a recipe, but learning to taste, adjust, and create something new.

Personality Overview

Fast But Analytical

Precise But Practical

ROI Driven

They like to be in a position where they can control the conversation and terms.  They like to act fast and expect others to do the same. They are not focused on building rapport and relationships.

Topics They Care About

Employee Engagement
His company, E3Performance, is centered on helping organizations enhance performance by focusing on a people-first culture and improving employee engagement.
Leadership Philosophy
Frequently connects personal activities like cooking, hiking, and traveling with his son to broader lessons on leadership, engagement, and embracing change.
Workplace Mental Health
Uses observations from nature to advocate for accepting change and fostering a supportive environment for mental well-being in the workplace.

Media Appearances

Amar has no verified media appearances

Work History

10-2023
Co-Founder & CEO at E3Performance
10-2023
We empower your Organization through a people-first culture at Self-employed
8-2020 - 10-2023
Country Head, GM - ADP Philippines at ADP
3-2016 - 8-2020
Senior Vice President - Service Delivery and Production at ADP
2-2013 - 8-2020
Vice President - Customer Care at ADP

Education

2002 - 2006
MBA from Athabasca University
1987 - 1992
Bcom from Simon Fraser University

More Information

Social Presence :

Prographics :

Exp : 12 Location : Burlington, Ontario, Canada Job Level : Leadership Designation : Co-Founder & CEO at E3Performance
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Insights For Selling To Amar

During A Call Or A Meeting

DO's

  • Make sure that you circle back fast on any action items, it wins their trust
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Refer to testimonials from well-known industry leaders

DONT's

  • Do not spend too much time focusing on product tech or features
  • Don’t be in a rush to invite them for a social meet and greet
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Amar is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Amar

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Amar move?

  • They can take decisions very fast if you manage to convince them.
  • Can Amar take some risk or not?

  • The risks don’t matter much to them.

You And Amar

Personality Compatibility


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