Amarpreet Kalkat

Inspirer
DISC Type : id

Buyer-First Seller at Humantic AI

Bengaluru, Karnataka, India

Overview

Amarpreet is the Founder and CEO of Humantic AI, a buyer intelligence platform. An alumnus of IIM Kozhikode, he has been an entrepreneur for over a decade, consistently focused on applying AI to understand human behavior, previously as the co-founder of Frrole AI. He is on a mission to humanize the sales process.

Outside of his entrepreneurial ventures, Amarpreet is passionate about pushing personal limits. He is a sportsman sort and a martial artist, dedicating time to discipline and physical fitness. This interest reflects his admiration for those who consistently challenge their boundaries.

Interesting fact: Amarpreet is a Kyokushin black belt.

Personality Overview

Fast Adopter

Generous

Confident & Optimistic

They usually prefer to drive the conversation.  They measure a product on its merit but can be influenced by strong testimonials. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

AI in Sales
Writes a Substack newsletter and frequently speaks about the strategic impact of AI on sales, emphasizing how technology can assist and elevate revenue teams.
Buyer-First Selling
Advocates for a sales approach centered on deeply understanding the buyer's personality and motivations to build genuine trust and personalize every interaction.
Humanizing Technology
His career mission is to make software more intelligent and humane, a theme that connects his work from social media intelligence to B2B buyer intelligence.

Media Appearances

#185: Why Most B2B Sales Teams Are Failing (And How to Fix It) - Amarpreet Kalkat - Founder of Humantic AI - The B2B Playbook. Featured in The B2B Playbook

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The AI Sales Revolution – Using AI to Personality‑Profile Your Prospects (feat. Amarpreet Kalkat, Founder & CEO, Humantic AI). Featured in Spotify

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Funding, goals and the future - Amarpreet Kalkat. Featured in Humantic AI Blog

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Work History

8-2024
Buyer-First Seller at Humantic AI
4-2022 - 5-2023
Co-founder & Board at Frrole AI
4-2021
Founder & CEO at Humantic AI
1-2014 - 3-2022
Co-founder & CEO at Frrole AI
4-2011 - 12-2013
Co-Founder at Ciafo

Education

2002 - 2004
MBA from Indian Institute of Management, Kozhikode
1996 - 2000
B.Tech. from Punjabi University

More Information

Social Presence :

Prographics :

Exp : 22 Location : Bengaluru, Karnataka, India Job Level : Leadership Designation : Buyer-First Seller at Humantic AI

Interested in

Sports

Motorcycles, Fitness

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Insights For Selling To Amarpreet

During A Call Or A Meeting

DO's

  • Get them to a point where they are ready to bat for your product internally
  • Look like someone who is on top of their game
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Amarpreet is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Amarpreet

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Amarpreet move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Amarpreet take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Amarpreet

Personality Compatibility


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