Amber Bufkin

Critic
DISC Type : C

Area Director of Marketing at Concord Hospitality Enterprises

Dallas, Texas, United States

Overview

Amber has no verified overview

Personality Overview

Objective Thinker

Critic

Precise

They are quite likely to negotiate on pricing or other key terms.  They like to do things independently and don’t look for support from others. They choose to analyze logically and value facts to emotions.

Topics They Care About

Amber has no verified topics they care about

Media Appearances

Amber has no verified media appearances

Work History

11-2024
Area Director of Marketing at Concord Hospitality Enterprises
12-2022 - 11-2024
Internal Communications Manager at Omni Hotels & Resorts
7-2020 - 10-2021
Complex Marketing Manager at Omni Hotels & Resorts
7-2015 - 12-2022
Marketing Manager at Omni Dallas Hotel
6-2012 - 7-2015
Sales and Marketing Manager at Restaurant Expert Management/ Sambuca

Education

2002 - 2005
Bachelor of Arts (B.A.) from Wilkes University
2001 - 2002
Education details unavailable from University of North Texas

More Information

Social Presence :

Prographics :

Exp : 12 Location : Dallas, Texas, United States Job Level : Mid-senior Designation : Area Director of Marketing at Concord Hospitality Enterprises
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Insights For Selling To Amber

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Amber is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Amber

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Amber move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Amber take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Amber

Personality Compatibility


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