Amy Parsons

Trailblazer
DISC Type : DI

Brand Manager at Tritax Big Box

United Kingdom

Overview

Amy is a Brand Manager at Tritax Big Box with over 12 years of B2B and B2C marketing experience, primarily in the automotive and logistics sectors. A graduate of the University of Northampton, colleagues describe her as dedicated, insightful, and a talented marketing professional.

Outside of her core role, Amy is passionate about motorsport and creating unique, engaging events. She is a strong proponent of team collaboration and enjoys stepping away from the usual routine to reconnect with colleagues during team-building activities.

She works with Motorsport UK to help empower young girls to pursue their dreams in motorsport.

Personality Overview

Assertive

Charismatic

Friendly But Fast

They do not mind taking risks and can make hard decisions, if necessary.  They are charming and have the ability to align others behind their decisions. They respond better to a combination of speed and relationship.

Topics They Care About

B2B Brand Strategy
Currently leads end-to-end site marketing for a UK development portfolio, focusing on B2B audiences in the industrial and logistics space.
Creative Event Marketing
Holds a degree in Events Management and recently organized a successful village fête-themed launch event for a new development phase.
Automotive & Motorsport
Has a strong professional background in the motorsport industry from her extensive marketing experience at Cosworth and continues to follow the sport.

Media Appearances

Amy has no verified media appearances

Work History

6-2025
Brand Manager at Tritax Big Box
1-2023 - 3-2025
Senior Marketing Executive at Cosworth
2-2022 - 1-2023
Marketing Executive at Cosworth
11-2020 - 2-2022
Digital Marketing Executive at Cosworth
1-2020 - 11-2020
Content Marketing Executive at Kärcher UK

Education

2011 - 2015
Ba Events Management from University of Northampton

More Information

Social Presence :

Prographics :

Exp : 9 Location : United Kingdom Job Level : Middle Designation : Brand Manager at Tritax Big Box
URL has been copied!

Insights For Selling To Amy

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Ask them for a lunch or coffee once some rapport has been established
  • Display high self-confidence and expect them to have a strong personality.

DONT's

  • Don’t hesitate from asking them how they truly feel about your product
  • Avoid unnecessary negativity or slowness
  • Don't make any commitments that you might not be able to fulfill

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Amy is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Amy

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Amy move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Amy take some risk or not?

  • They can take risks if necessary.

You And Amy

Personality Compatibility


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