Amy Vetter
Login to view DISC.Amy is a global e-commerce and DTC leader with over 15 years of experience scaling digital channels for major brands like Mattel, Reckitt, and Samsung. Now Director of Performance Marketing at Setfords, she is an expert in digital CX and growth strategies. Amy holds a Bachelor of Arts from Newcastle University.
Amy finds great personal satisfaction in her work, expressing genuine excitement for innovative product launches and brand partnerships. She is driven by seeing products she has worked on appear in iconic places and creating unique experiences for consumers, showing a deep passion for the intersection of culture and commerce.
At Reckitt, she led over 1, 000 conversion rate optimization tests that directly resulted in more than 25% revenue growth.
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