Ana Fernández

Examiner
DISC Type : cs

Head of Corporate Social Responsibility at Hydnum Steel

A Coruña, Galicia, Spain

Overview

Ana Fernández is a Partner at Barna Consulting Group and Head of Corporate Social Responsibility for Hydnum Steel and Russula. Holding a PhD in Organizational Management from the University of Navarra, she specializes in commercial management, leadership development, and communication. She helps companies grow by focusing on improving their processes and developing their teams.

Ana is passionate about social impact and community development. She actively engages in youth mentoring with organizations like the Fundación Princesa de Girona and supports local community initiatives, including citizen participation projects and events promoting social inclusion. Her interests include exploring film as a professional coaching tool.

She uniquely applies principles from her Philosophy degree to her consulting work, using fundamental questions to challenge assumptions and drive business growth.

Personality Overview

Tough To Convince

Overcautious

Process Oriented

They tend to be clear about their needs and limitations and are unlikely to promise too much.  The only way to convince them is by showing them examples and ample proof. Being observant comes to them naturally.

Topics They Care About

Corporate Social Responsibility
Serves as the Head of CSR for two industrial companies, leading citizen participation plans and community engagement projects.
Leadership Development
As a Partner at a consulting group, she specializes in management, communication, and coaching to develop commercial teams and their leaders.
Youth Mentoring
Actively participates as a mentor in programs for young people, such as initiatives with the Princess of Girona Foundation.

Media Appearances

Ana has no verified media appearances

Work History

2-2024
Head of Corporate Social Responsibility at Hydnum Steel
2-2024
Head of Corporate Social Responsibility at Russula
2-2024
Miembro del Consejo Asesor at Barna Consulting Group
5-2017 - 1-2024
Socia Directora at Barna Consulting Group
5-2001 - 6-2017
Gerente at Barna Consulting Group

Education

1992 - 1994
Doctora en Dirección de Organizaciones from Universidad de Navarra
1987 - 1992
Licenciada en Filosofía from Universidad de Navarra

More Information

Social Presence :

Prographics :

Exp : 31 Location : A Coruña, Galicia, Spain Job Level : Mid-senior Designation : Head of Corporate Social Responsibility at Hydnum Steel
URL has been copied!

Insights For Selling To Ana

During A Call Or A Meeting

DO's

  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ana is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Ana

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Ana move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Ana take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Ana

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.