Ana Paula Justo

Questioner
DISC Type : c

Gerente de Operações Acadêmica at Universidade Cruzeiro do Sul

São Paulo, Brazil

Overview

Ana Paula is a university manager specializing in medical education, focusing on improving academic quality and operational efficiency. With an MBA from FGV, she has over seven years of experience building and executing continuing education courses for medical professionals.

She has unique experience in developing and operating advanced hands-on medical training programs, including courses that utilize fresh cadavers in a bioskills laboratory.

Personality Overview

Systematic

Value Seeker

Not Easily Convinced

It is quite likely of them to ask for pricing or other concessions.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to fully evaluate every situation.

Topics They Care About

Medical Education
For the past 7 years, she has been dedicated to building and operating postgraduate and continuing education courses in the medical field.
Student Experience
Focuses on improving student and professor satisfaction indicators (NPS) and has structured student relationship and retention programs at multiple universities.
Academic Operations
Experienced in the strategic planning of educational institutions, including course launches, managing academic calendars, and ensuring operational efficiency.

Media Appearances

Ana has no verified media appearances

Work History

4-2023
Gerente de Operações Acadêmica at Universidade Cruzeiro do Sul
3-2020 - 3-2023
Gerente de Operações Acadêmica at Cetrus - Educação Médica
8-2018 - 4-2020
Gerente de Relacionamento at Cetrus - Educação Médica
4-2012 - 5-2018
Coordenadora de Atendimento e Relacionamento at Universidade São Judas Tadeu
10-2011 - 12-2011
Comunicadora at MIXED COMUNICAÇÃO E MARKETING LTDA

Education

2014 - 2016
Master of Business Administration - MBA from FGV - Fundação Getulio Vargas
4-2024 - 4-2025
Executive MBA from Pontifícia Universidade Católica do Rio Grande do Sul

More Information

Social Presence :

Prographics :

Exp : 15 Location : São Paulo, Brazil Job Level : N/A Designation : Gerente de Operações Acadêmica at Universidade Cruzeiro do Sul
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Insights For Selling To Ana Paula

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Emphasise more on facts and measurable benefits
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ana Paula is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Ana Paula

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Ana Paula move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Ana Paula take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Ana Paula

Personality Compatibility


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