Anastasia Klipa

Energizer
DISC Type : I

Marketing Specialist at Expedient

Greater Pittsburgh Region, United States

Overview

Anastasia Klipa is a Marketing Specialist at Expedien, where she manages multi-channel campaigns that have helped generate over $20 million in closed deals. A graduate of the University of Pittsburgh with a BBA in Marketing and Global Management, she is skilled in leveraging AI-driven targeting and marketing automation platforms like Pardot.

Anastasia is passionate about global languages and cultures, a passion she has integrated with her business career. She is a heritage speaker of Bosnian/Croatian/Montenegrin/Serbian and studied abroad in Vienna to deepen her understanding of different cultures. She enjoys enriching her cultural knowledge through her academic and personal pursuits.

She was a two-time recipient of the prestigious Foreign Language and Area Studies (FLAS) Fellowship to support her study of Eastern Europe.

Personality Overview

Believer

Informal

Enthusiastic

They are friendly, approachable and love to make new connections.  They are always positive and upbeat, so take their promises with a pinch of salt. Unlike C or D types, they are vocal with their opinions but not so much with their questions.

Topics They Care About

Marketing Automation
Manages end-to-end multi-channel campaigns using Pardot for email, landing pages, and webinars to support top-of-funnel engagement and revenue growth.
AI-driven Targeting
Leverages AI-driven strategies and A/B testing to optimize marketing campaigns and generate qualified meetings for the sales pipeline.
Global Cultures
Has a stated passion for learning about different languages and cultures, combining this interest with her career goals in global business.

Media Appearances

Anastasia has no verified media appearances

Work History

11-2023
Marketing Specialist at Expedient
5-2022 - 11-2023
Client Account Specialist at Reed Smith LLP
7-2020 - 7-2021
Marketing Associate at Lumis Corp.
10-2019 - 4-2020
Global Hub Ambassador at University of Pittsburgh

Education

2018 - 2022
Bachelor of Business Administration - BBA from University of Pittsburgh
9-2021 - 12-2021
Study abroad semester from WU (Vienna University of Economics and Business)

More Information

Social Presence :

Prographics :

Exp : 5 Location : Greater Pittsburgh Region, United States Job Level : Junior Designation : Marketing Specialist at Expedient
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Insights For Selling To Anastasia

During A Call Or A Meeting

DO's

  • Be friendly and entertaining in your conversation
  • Invite them for a lunch or a drink/coffee
  • Do some small talk, ask them how things are going on their side

DONT's

  • Don’t assume a yes just because they have not said no
  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anastasia is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Anastasia

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Anastasia move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Anastasia take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Anastasia

Personality Compatibility


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