Andre Maestrini

Observer
DISC Type : ic

President, Chief Commercial Officer at lululemon

London Area, United Kingdom

Overview

Andre Maestrini serves as President, Chief Commercial Officer, and interim co-CEO at lululemon. He is responsible for the companys global commercial strategy and international expansion, drawing on extensive experience from senior leadership roles at adidas. He holds a GM program certificate from IMD.

He has a keen interest in high-growth companies and leadership principles, following organizations like McKinsey & Company and Google for their strategic insights.

Under his international leadership, lululemon achieved 18 consecutive quarters of 20% or more growth in markets outside North America.

Personality Overview

Curious

Assertive

Example Seeker

They are likely to ask many questions and look heavily for supporting information.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Topics They Care About

Global Market Expansion
He is actively leading lululemon’s international expansion into key markets across EMEA, APAC, and China, celebrating recent successful entries in Italy, Denmark, and Turkey.
Omnichannel Growth
Oversees the strategy for both digital and physical store channels, consistently highlighting strong performance and growth momentum across both avenues in company updates.
Empathetic Leadership
Frequently and publicly praises his teams for their passion, dedication, and performance, attributing the company's international success directly to their hard work.

Media Appearances

lululemon Announces Updates to Leadership Team. Featured in Lululemon Corporate

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Lululemon Names New Chief Commercial Officer as it Consolidates Leadership Structure. Featured in Retail TouchPoints

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Lululemon Names Andre Maestrini President as Celeste Burgoyne Departs. Featured in MarketWatch

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Work History

11-2025
President, Chief Commercial Officer at lululemon
1-2021 - 11-2025
EVP International at lululemon
11-2017 - 6-2020
Global GM adidas Sport BUs at adidas
7-2016 - 10-2017
Global GM Running BU at adidas
4-2012 - 7-2016
SVP Managing Director Latin America adidas Group at adidas

Education

1982 - 1985
Education details unavailable from ESSEC Business School
GM program from IMD

More Information

Social Presence :

Prographics :

Exp : 28 Location : London Area, United Kingdom Job Level : Leadership Designation : President, Chief Commercial Officer at lululemon
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Insights For Selling To Andre

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Share testimonials from known people and give multiple examples of product value
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andre is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Andre

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Andre move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Andre take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Andre

Personality Compatibility


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