Andrea Moreno, MBA

Commander
DISC Type : D

Corporate Account Executive - Enterprise Segment at Litera

Vancouver, British Columbia, Canada

Overview

Andrea is a Corporate Account Executive at Litera with over five years of experience in legal tech sales at companies like Clio. An MBA graduate from Simon Fraser University, she specializes in streamlining document workflows for enterprise legal teams. Colleagues describe her as collaborative, proactive, and an effective closer.

Outside of her sales career, Andrea has a demonstrated interest in media, holding a certification in cinematographic and audiovisual production. This suggests a creative side and a potential passion for the film industry, aligning with her interest in companies like WarnerMedia.

Unique fact: She holds a professional certification as an Assistant to the Production of Cinematographic and Audiovisual Works.

Personality Overview

Very Quick

Impact-Driven

Decisive

They are not focused on building rapport and relationships.  More than the product, they care about the effectiveness of the product. They like to act fast and expect others to do the same.

Topics They Care About

Legal Technology
Her career is dedicated to helping legal teams modernize through technology, focusing on solving workflow and operational challenges.
Sales Excellence
Her record shows consistent high performance, including achieving #1 close rates and significantly exceeding quotas at previous companies.
Consultative Selling
Passionate about building trusted relationships and providing consultative guidance to ensure clients get the most impactful solutions.

Media Appearances

Andrea has no verified media appearances

Work History

2-2026
Corporate Account Executive - Enterprise Segment at Litera
5-2022 - 2-2026
Strategic Account Executive at Clio - Cloud-Based Legal Technology
4-2021 - 4-2022
Outbound Account Executive at Clio - Cloud-Based Legal Technology
10-2020 - 3-2021
Enterprise Account Executive at Envisio
5-2020 - 10-2020
Sales Development Representative at Envisio

Education

2015 - 2016
Master of Business Administration (MBA) from Beedie School of Business at Simon Fraser University
2017 - 2017
LEAP Startup Incubator from Launch Academy

More Information

Social Presence :

Prographics :

Exp : 11 Location : Vancouver, British Columbia, Canada Job Level : Middle Designation : Corporate Account Executive - Enterprise Segment at Litera
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Insights For Selling To Andrea

During A Call Or A Meeting

DO's

  • Hold your ground without indulging in one-upmanship
  • Objectively showcase the impact that your product creates
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Don’t be in a rush to invite them for a social meet and greet
  • Don't try too hard to forge relationships with them
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andrea is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Andrea

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Andrea move?

  • They can take decisions very fast if you manage to convince them.
  • Can Andrea take some risk or not?

  • The risks don’t matter much to them.

You And Andrea

Personality Compatibility


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