Andreas Rohlfing

Examiner
DISC Type : cs

Managing Director - International Product Organisation - Stores at ALDI DX

Germany

Overview

Andreas Rohlfing is a Managing Director at ALDI DX with a 20-year career at ALDI SÜD. He specializes in driving digital innovation and strategy for store operations on an international scale, focusing on adaptability and long-term vision to shape the future of retail.

He is passionate about the continual learning journey within the retail sector. His career reflects a deep commitment to adapting to technological change, a journey he has been on since the days of manual processes at the company.

Unique fact: He began his career at ALDI when fax machines and manual attendance lists were standard, highlighting his extensive experience with the companys technological evolution.

Personality Overview

Overcautious

Late Adopter

Process Oriented

The only way to convince them is by showing them examples and ample proof.  They do not like taking risks at all and go for proven options in the end. Being observant comes to them naturally.

Topics They Care About

Future of Retail
Focuses on leveraging technologies like robotics, AI, and alternative checkouts to shape the in-store experience, as seen at events like EHI Tech Days.
Digital Transformation
Leads the charge in modernizing store operations globally, recently rolling out a new app to enhance efficiency for store employees.
Agile Methodologies
Champions the agile transformation within ALDI, emphasizing transparency and bringing business and IT together to deliver value to stores and customers.

Media Appearances

Andreas has no verified media appearances

Work History

11-2024
Managing Director - International Product Organisation - Stores at ALDI DX
6-2024 - 11-2024
Managing Director - International Product Organisation - Stores at ALDI International Services SE & Co. oHG
10-2016 - 6-2024
Geschäftsführer Global Business Coordination - Stores at ALDI SÜD
7-2013 - 10-2016
Director Of Store Operations at ALDI USA
11-2010 - 6-2013
Leiter Verkauf at ALDI SÜD

Education

Andreas has no verified education history

More Information

Social Presence :

Prographics :

Exp : 16 Location : Germany Job Level : Mid-senior Designation : Managing Director - International Product Organisation - Stores at ALDI DX
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Insights For Selling To Andreas

During A Call Or A Meeting

DO's

  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Be firm in your communication and stay in control
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andreas is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Andreas

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Andreas move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Andreas take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Andreas

Personality Compatibility


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