Andrew Caffrey

Evaluator
DISC Type : dcs

Chief Executive Officer at Canopy

Lichfield, England, United Kingdom

Overview

Andrew has no verified overview

Personality Overview

Hard To Convince

Quality Focused

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

Andrew has no verified topics they care about

Media Appearances

Andrew has no verified media appearances

Work History

6-2020
Chief Executive Officer at Canopy
9-2016 - 6-2020
Regional Director at EdTechTeam
9-2012 - 12-2017
Assistant Headteacher (Data & Technologies) at The Streetly Academy
9-2006 - 9-2012
Head of Travel and Tourism at The Streetly Academy
9-2002 - 9-2006
Teacher of Geography at The Streetly Academy

Education

1997 - 1998
PGCE from Goldsmiths, University of London
1994 - 1997
Bachelor of Science (BSc) from University of Portsmouth

More Information

Social Presence :

Prographics :

Exp : 26 Location : Lichfield, England, United Kingdom Job Level : Leadership Designation : Chief Executive Officer at Canopy
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Insights For Selling To Andrew

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andrew is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Andrew

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Andrew move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Andrew take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Andrew

Personality Compatibility


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