Andrew Roby

Visionary
DISC Type : Ds

Corporate Event Planner at Andrew Roby Events

Washington, District of Columbia, United States

Overview

Andrew Roby is an award-winning Event Producer and Strategist for his firm, Andrew Roby Events, specializing in creating purposeful corporate events, conferences, and weddings. He holds an MBA from George Mason University and is recognized as one of the most influential people in the events industry. People often describe him as creative, engaging, and passionate.

Andrew is a U. S. Army veteran and a vocal advocate for diversity, equity, and inclusion, particularly celebrating Black excellence within his industry. He values authentic connections, as shown through personal events like a "Palentine’s Day" party he hosted for his male friends to express appreciation and foster emotional openness.

His company tagline is, "Saving Your Event from being a Fyre Festival, " reflecting his commitment to flawless, audience-centric execution.

Personality Overview

Risk Tolerant

Objective Evaluator

Big Vision Person

Reading between the lines and seeing beyond your words comes naturally to them.  They exhibit a rare combination of being result-oriented but patient at the same time. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Audience-Focused Events
His entire professional philosophy centers on building events that align client KPIs with attendee needs, ensuring the experience is never one-sided.
Diversity in Events
He proudly showcases his all-Black team and writes op-eds on the importance of celebrating Black excellence and hiring diverse vendors year-round.
Veteran Empowerment
As a U. S. Army veteran, he transitioned into the event industry after volunteering with Better Opportunities for Single Soldiers, showing a passion for supporting service members.

Media Appearances

Andrew Roby Events - YouTube Channel. Featured in YouTube

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Andrew Roby Events | Review. Featured in YouTube

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Andrew Roby Events (@andrewrobyevents) - Instagram. Featured in Instagram

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Work History

12-2005
Corporate Event Planner at Andrew Roby Events
1-2017
Motivational Speaker at Andrew Roby Events

Education

Master of Business Administration (MBA) from George Mason University – Costello College of Business
2011 - 2013
Master of Business Administration (MBA) from Strayer University

More Information

Social Presence :

Prographics :

Exp : 20 Location : Washington, District of Columbia, United States Job Level : N/A Designation : Corporate Event Planner at Andrew Roby Events
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Insights For Selling To Andrew

During A Call Or A Meeting

DO's

  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Let them know of potential risks but suggest mitigation methods alongside
  • Use phrases like 'your team deserves', 'best in class' etc.

DONT's

  • Don't take their patience for granted, avoid long-winding sermons
  • Don't shy away from asking hard questions, but be extra polite
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andrew is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Andrew

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Andrew move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Andrew take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Andrew

Personality Compatibility


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