Andrew Watts

Supporter
DISC Type : s

Chief Executive Officer at AP&C

Newbury, England, United Kingdom

Overview

Andrew Watts is the CEO of AP&C, a full-service marketing agency in Newbury, with over 30 years of experience delivering creative solutions. Educated in Print and Communication at the University of Reading, he is praised for being personally involved in projects from concept to delivery, ensuring client success.

Andrew is deeply engaged in his local Berkshire community, demonstrating a commitment to youth development. His company was recently recognized as "Business Champion for Young People" at the Berkshire Youth 85th Anniversary Awards, reflecting his passion for supporting and partnering with local organizations.

His teams creative spirit is so ingrained that they developed their own company-themed board game, APPLEOPOLY, for fun and team-building.

Personality Overview

Slow To Decisions

Risk-averse

Thoughtful In Approach

They usually go by the book, following all rules and procedures.  They are unlikely to become strong champions as they don't prefer pushing other people. They get along well with all people.

Topics They Care About

Integrated Marketing
Leads a full-service agency that combines digital strategy, creative design, event management, and traditional print production under one roof.
Youth Development
Actively supports young people in Berkshire, earning a "Business Champion for Young People" award for his company's community partnerships and support.
Client Success
Recommendations highlight his hands-on approach and dedication to working with client teams to ensure projects are delivered on time and on budget.

Media Appearances

Andrew has no verified media appearances

Work History

6-2022
Chief Executive Officer at AP&C
3-1989
Managing Director at AP&C
3-1989
Chief Executive Officer at AP&C

Education

1989 - 1991
Print and Communication from University of Reading
1984 - 1989
GCSE from Arch Bishop Michael Ramsey

More Information

Social Presence :

Prographics :

Exp : 36 Location : Newbury, England, United Kingdom Job Level : Leadership Designation : Chief Executive Officer at AP&C
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Insights For Selling To Andrew

During A Call Or A Meeting

DO's

  • If possible, connect them to existing customers
  • Show willingness to accommodating their needs or requests
  • Focus your pitch on the impact that you could help them have on their organization

DONT's

  • Don’t rush them to make quick decisions
  • Avoid saying anything that sounds like a risky proposition
  • Don’t keep pushing them for a straight answer, just make your own conclusions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andrew is

  • Low risk, approval of other stakeholders and successful process-based evaluation are most important for them.
  • Will you ever get a clear answer from Andrew

  • They don’t say no very often, and can take you around in circles sometimes.

Insights For Deal Planning

    How fast (or slow) will Andrew move?

  • They do not like to rush, so they could be slow in making decisions.
  • Can Andrew take some risk or not?

  • They rarely take risks and prefer making decisions supported by others.

You And Andrew

Personality Compatibility


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