Andy Follington

Evaluator
DISC Type : csd

Regional Director at HSBC

United Kingdom

Overview

Andy Follington is a financial services leader with over 30 years of experience, currently serving as HSBCs Regional Director and Head of SME Banking for Yorkshire, Humber, and the North-East. A Durham Business School postgraduate, he is known for building high-performing teams and delivering strategic cultural change.

Living in Yorkshire with his wife, three children, and two dogs, Andy is deeply involved in his local community, having previously served as an elected Parish Councillor for Aldwark. His personal time is often spent walking, at the village community garden, or on the golf course.

He has a long history of community service, including being an elected member of his local Parish Council.

Personality Overview

Fast But Analytical

Thorough Evaluator

Hard To Convince

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

SME Growth
His entire role is focused on leading HSBC's award-winning SME banking division, and he frequently posts about supporting small business growth, innovators, and entrepreneurs.
Regional Investment
He is highly focused on supporting businesses across Yorkshire, Humber, and the North East, expressing pride in investing in the Humber region and funding North East businesses.
Community Governance
He was an elected member of the Aldwark Area Parish Council for several years, actively participating in local community decisions and initiatives.

Media Appearances

Visits from HSBC senior team reinforce islands’ international and wealth strategy. Featured in Channel Eye

See Now

Work History

7-2025
Regional Director at HSBC
1-2020 - 7-2025
Head Of Corporate Banking South Yorkshire & The Humber at HSBC
7-2019 - 1-2020
Regional Head of Agriculture at HSBC
1-2017 - 7-2019
Head of Business Performance, UK Corporate Bank at HSBC
10-2014 - 1-2017
Head of Corporate Banking North Yorkshire and Humber at HSBC

Education

2005 - 2008
Post Graduate from Durham Business School

More Information

Social Presence :

Prographics :

Exp : 27 Location : United Kingdom Job Level : Mid-senior Designation : Regional Director at HSBC
URL has been copied!

Insights For Selling To Andy

During A Call Or A Meeting

DO's

  • Showcase how you can impact results but also make sure that you share detailed information too
  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples

DONT's

  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid making strong statements, instead invite them to agree with you by asking them questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andy is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Andy

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Andy move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Andy take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Andy

Personality Compatibility


Other HSBC Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.