Andy Parker in

Andy Parker

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EMEA Ecommerce Commercial & Sales Director at Bayer
📍 Basel Metropolitan Area, Switzerland

Andy Parker is the EMEA Ecommerce Commercial and Sales Director at Bayer, with over 15 years of experience in FMCG, retail, and consumer health. He specializes in digital transformation and e-commerce growth, having worked at blue-chip organizations like Mars and adidas. He holds a degree in History from the University of Exeter.

He is passionate about supporting others in navigating the complexities of e-commerce. Colleagues consistently describe him as a servant leader who is personable, puts people first, and inspires his teams through his enthusiasm and commitment to learning and winning.

Unique fact: Andy was a founding member of three separate, highly successful e-commerce teams at Adidas, Mars, and Bayer.

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Experience
10 Years
Current Role
EMEA Ecommerce Commercial & Sales Director
Job Level
Mid-senior
Location
Basel Metropolitan Area, Switzerland
Personality Overview

How Andy shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Andy cares about

Connected Commerce
He frequently speaks on this topic at industry events, exploring the opportunities in creating a seamless shopping experience to best serve modern consumers.
Data-Driven Strategy
Advocates for using data to move beyond simple averages and towards sophisticated, personalized shopper strategies to enhance the customer experience and drive growth.
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Career

Work history

7-2023
EMEA Ecommerce Commercial & Sales Director
Bayer
1-2023 - 6-2023
EMEA Ecommerce Key Accounts
Bayer
8-2021 - 12-2022
EMEA Regional Amazon Director
Mars
11-2019 - 8-2021
Global Ecommerce Sales Acceleration Director
adidas
3-2018 - 11-2019
Global Go To Market Director - Football Footwear & Accessories
adidas
In the press

Media appearances

Ep 1: BAYER, Andre Cremers & Andy Parker – Data‑driven Transformation. Featured in Apple Podcasts
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Education
10-2023 - 12-2023
Brand Management
MiniMBA
2005 - 2008
History
University of Exeter
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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