Andy Sauer in

Andy Sauer

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Global Channel Lead - Phriendly Phishing at Phriendly Phishing
📍 Greater Sydney Area, Australia

Andy is a senior SAAS leader with over 14 years of experience in sales and channel management, transitioning from HR and learning tech to cybersecurity. As Global Channel Lead at Phriendly Phishing, he spearheads the global go-to-market channel strategy. A University of Canberra graduate, people he has worked with describe him as honest, encouraging, and a leading expert.

He received the 2017 Instructure Overachiever Award for exceeding his yearly sales target by more than 110%.

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Experience
19 Years
Current Role
Global Channel Lead - Phriendly Phishing
Job Level
Mid-senior
Location
Greater Sydney Area, Australia
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Andy cares about

Human Cyber Risk
His current professional focus at Phriendly Phishing, where he promotes tools and training for human risk management and building a 'human firewall'.
Channel GTM Strategy
He leads the global channel team and recently announced a major partnership with OneStep Group to combine managed services with his company's platform.
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Career

Work history

10-2023
Global Channel Lead - Phriendly Phishing
Phriendly Phishing
5-2020 - 10-2023
ANZ Sales Manager | Phriendly Phishing | Global Leaders in Phishing Education & Simulation
Phriendly Phishing
9-2019 - 3-2020
Regional Manager - Australia and New Zealand
PASS Technology Group
1-2016 - 9-2019
Regional Director AU/NZ - Bridge Employee Development Suite (LMS, Perform, Career, Engage, Connect)
Instructure
2-2013 - 1-2016
Business Manager
Learning Seat
In the press

Media appearances

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Education
2000 - 2002
Bachelor
University of Canberra
1985 - 1998
H.S.C.
SCECGS Redlands
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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