Anette Vraa-Jensen

Evaluator
DISC Type : cds

Marketing Project Manager at EY Denmark

Copenhagen, Capital Region of Denmark, Denmark

Overview

Anette Vraa-Jensen is a highly structured Marketing Project Manager at EY Denmark with extensive experience in the B2B market. She specializes in event planning, project management, and operational marketing, consistently focusing on growth and performance. Colleagues describe her as energetic and responsible.

Her work is centered around celebrating business success, and she is passionate about coordinating complex projects from start to finish. She has a background in International Marketing and Communication from Copenhagen Business School and Copenhagen Business Academy.

As a key project manager for EY Entrepreneur Of The Year in Denmark, she helps run one of the worlds most renowned competitions for entrepreneurs.

Personality Overview

Hard To Convince

Fast But Analytical

Thorough Evaluator

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Entrepreneurship Recognition
Plays a pivotal role in managing the EY Entrepreneur Of The Year event in Denmark, consistently posting about celebrating the country's top entrepreneurs.
B2B Event Management
Manages large national and international events, focusing on logistics, planning, and ensuring a high-quality experience for all attendees.
Structured Project Management
Describes herself as extremely structured with a strong project manager gene, focused on delivering tasks on time and within budget.

Media Appearances

Anette has no verified media appearances

Work History

9-2014
Marketing Project Manager at EY Denmark
7-2014 - 12-2014
Production and project manager at EY Denmark
6-2013 - 6-2014
Production- and project coordinator at KPMG
2-2010 - 5-2013
Line of Business Manager at KPMG
9-2008 - 5-2009
Projektkoordinator at Bohemian A/S

Education

2009 - 2011
AP degree in International Marketing and communication from Copenhagen Business Academy
1988 - 1991
BA in English/Spanish and International Communication from Copenhagen Business School

More Information

Social Presence :

Prographics :

Exp : 30 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : Middle Designation : Marketing Project Manager at EY Denmark
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Insights For Selling To Anette

During A Call Or A Meeting

DO's

  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Keep a professional, business-like approach; especially if you tend to get informal quickly

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anette is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Anette

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Anette move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Anette take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Anette

Personality Compatibility


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