Hannah Kleiner in

Hannah Kleiner

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Strategic Brand Lead at EY
📍 Stockholm, Stockholm County, Sweden

Hannah is a results-driven Strategic Brand Lead at EY with over 15 years of international experience managing global brands like Fiskars and Husqvarna. A Lund University graduate, she specializes in brand strategy and leveraging consumer insights. People who have worked with her describe her as passionate, energized, and genuine.

She is passionate about collaboration and thrives on working with diverse, international teams to solve complex challenges. Hannah actively engages with her professional network by participating in programs in cities like Munich and London, and sharing opportunities with her contacts.

Unique fact: Hannah has a dedicated focus on brand strategy for the Nordic market within EYs global structure.

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Experience
15 Years
Current Role
Strategic Brand Lead
Job Level
Mid-senior
Location
Stockholm, Stockholm County, Sweden
Personality Overview

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Communication Style
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Priorities

Topics Hannah cares about

Global Brand Strategy
Her 15+ year career has been dedicated to building distinctive brands in international markets for major consumer goods and B2B companies.
Leveraging Consumer Insights
Passionate about turning strong offerings into meaningful customer experiences by understanding what truly motivates consumers.
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Career

Work history

3-2025
Strategic Brand Lead
EY
7-2023 - 3-2025
Senior Global Brand Manager Fiskars
Fiskars Group
8-2022 - 7-2023
Global Brand Manager
Fiskars Group
4-2020 - 8-2022
Global Product Marketing Manager
Husqvarna Group
12-2016 - 4-2020
Global Brand Offering Manager
Husqvarna Group
In the press

Media appearances

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Education
2009 - 2010
Degree of Master of Science (One Year)
Lund University
2005 - 2009
Degree of Bachelor of Science
Lund University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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