Angelica L. Aguirre in

Angelica L. Aguirre

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Industry Advisory Council at Point of Care Marketing Association
📍 Red Bank, New Jersey, United States

Angelica L. Aguirre is a Director at Novartis specializing in customer experience planning and omnichannel launch execution for cardiovascular products. A University of Minnesota graduate, she focuses on AI-enabled personalization and precision marketing at scale. Colleagues describe her as "fierce" and someone who is always "thinking 10 steps ahead. "

Outside of her core responsibilities, Angelica shows an interest in broader applications of performance marketing, including its intersection with mens health initiatives. She also appears to follow professional football, referencing the NFL in her professional social feed.

Angelica serves on the Industry Advisory Council for the Point of Care Marketing Association, helping to shape the future of this critical healthcare channel.

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Experience
22 Years
Current Role
Industry Advisory Council
Job Level
Mid-senior
Location
Red Bank, New Jersey, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Angelica cares about

Point of Care Marketing
Serves on the Industry Advisory Council for the Point of Care Marketing Association, viewing it as a critical intersection of strategy, experience, and clinical decision-making.
AI in Pharma
Focuses on AI-enabled personalization and follows emerging AI capabilities across the pharmaceutical value chain to enhance the customer experience and identify strategic gaps.
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Career

Work history

2-2024
Industry Advisory Council
Point of Care Marketing Association
5-2022
Director, Integrated Experience Planning - Leqvio & Pelacarsen (ASCVD/Cardiovascular)
Novartis
7-2021 - 5-2022
Associate Director, Ophthalmology Professional Marketing
Novartis
3-2020 - 7-2021
Vice President Client Services
Fishawack Health
8-2019 - 3-2020
Vice President, Account Director
Proximyl Health, LLC
In the press

Media appearances

Industry Advisory Council - POCMA. Featured in Point of Care Marketing Association
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Education
1992 - 1994
BA
University of Minnesota
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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