Angelique C.

Questioner
DISC Type : c

Commercial Director at Bernhard Company

United Kingdom

Overview

As Commercial Director at Bernhard Company, Angelique Crosnier leverages expertise in sales growth, marketing, and global distribution. With the company since 2017, she excels in enhancing sales processes, managing customer relationships, and developing partnerships. She is also a CIM ACIM Member.

Originally from France, Angelique is an avid outdoor enthusiast. She enjoys spending her time outside with her family, pursuing activities such as running, hiking, kayaking, and paddle boarding. Her posts also show an interest in sportsmanship and the growth of womens sports.

Unique fact: She is passionate about turf care, taking a keen interest in the skills and precision required to maintain world-class golf courses.

Personality Overview

Cautious & Analytical

Not Easily Convinced

Value Seeker

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  It is quite likely of them to ask for pricing or other concessions. They prefer to fully evaluate every situation.

Topics They Care About

Global Sales Strategy
She supports the company's global sales team and distribution partners by overseeing pricing, sales administration, and marketing to drive commercial growth.
Outdoor Activities
Spends her personal time outdoors with family and enjoys running, hiking, kayaking, and paddle boarding.
Women in Industry
She has shared content about the importance of intentional leadership to create parity for women in male-dominated industries.

Media Appearances

Angelique has no verified media appearances

Work History

7-2023
Commercial Director at Bernhard Company
9-2021 - 7-2023
Commercial Manager at Bernhard Company
9-2019 - 9-2021
Internal Sales and Marketing Manager at Bernhard Company
9-2017 - 9-2019
Marketing Communications Manager at Bernhard Company
11-2016 - 9-2017
Marketing Manager at Painting & Decorating Association

Education

2002 - 2004
langues et cultures etrangeres from University of Lille 1 Sciences and Technology
1994 - 1996
Education details unavailable from Lycée Jeanne d'arc Vitré

More Information

Social Presence :

Prographics :

Exp : 21 Location : United Kingdom Job Level : Mid-senior Designation : Commercial Director at Bernhard Company
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Insights For Selling To Angelique

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • If you have a lower priced product compared to the competition, call out the same
  • Back up any claims with data and numbers

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Angelique is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Angelique

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Angelique move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Angelique take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Angelique

Personality Compatibility


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