Aida Martinez Prieto

Judge
DISC Type : Dc

Executive in Residence at Esade

London, England, United Kingdom

Overview

Aida has no verified overview

Personality Overview

Fast But Wary

Quality Focused

Generally Skeptic

They are not focused on building rapport and relationships.  More than the product, they care about the effectiveness of the product. They like to act fast and expect others to do the same.

Topics They Care About

Aida has no verified topics they care about

Media Appearances

Aida has no verified media appearances

Work History

2-2026
Executive in Residence at Esade
1-2026
AI Organizational Transformation Lead, Office of the CIO at Google
4-2024 - 4-2026
Strategy Lead, Google.org at Google
6-2023 - 3-2024
Head of PMO, Education for Social Impact at Google
5-2021 - 7-2023
Head of Education Impact Programs at Google

Education

2018 - 2020
Certified Professional Coach from iPEC Coaching
2010 - 2011
Masters Degree from Ivey Business School at Western University

More Information

Social Presence :

Prographics :

Exp : 15 Location : London, England, United Kingdom Job Level : N/A Designation : Executive in Residence at Esade
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Insights For Selling To Aida

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Avoid being too verbose
  • Avoid being a storyteller and don’t try to oversell

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Aida is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Aida

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Aida move?

  • They can take decisions very fast if you manage to convince them.
  • Can Aida take some risk or not?

  • The risks don’t matter much to them.

You And Aida

Personality Compatibility


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