Animesh Bajpai

Inquirer
DISC Type : cd

Head of Marketing at Aerchain

Bengaluru North, Karnataka, India

Overview

Animesh is a B2B SaaS marketing leader with over a decade of experience building teams and launching products. An MBA from Great Lakes Institute of Management, he is described by colleagues as analytical, inquisitive, and focused. He excels at capturing the voice of the customer and executing GTM strategy.

Outside of his professional life, Animesh is a writer and has published articles on philosophical and cultural topics. During his MBA, he founded Vyaktitva, a club to help students overcome stage fright and improve their public speaking skills, showcasing his passion for personal development and communication.

His prophecy: The marketing team of the future will be a team of three orchestrating everything using AI agents.

Personality Overview

Upfront

Hard To Convince

ROI Conscious

They care equally about the product and its potential impact.  They don’t always try to control the conversation but neither do they like yielding it fully. They respond well to confident salespeople.

Topics They Care About

AI-driven GTM
His headline is "Bringing AI to life" and his personal website lists a project called an "Agentic GTM Engine, " showing his focus on applying AI to go-to-market strategies.
Founder Mentality
As an ex-entrepreneur with a "Founder Mode on. Always. " mindset, he has co-founded multiple ventures, including Fleo and the Vision AI startup MAKRR/Trashify.
Voice of Customer
He is described as a natural at capturing the Voice of the Customer and has published case studies on the topic on his personal website.

Media Appearances

Animesh has no verified media appearances

Work History

8-2025
Head of Marketing at Aerchain
4-2024 - 8-2025
VP Marketing at Bizom
2-2023 - 4-2024
Head of Marketing at Ionixx Technologies
8-2022 - 3-2023
Co-Founder at Fleo
4-2021 - 8-2022
Associate Director - Product Marketing at Flutura Decision Sciences & Analytics

Education

2014 - 2015
Master of Business Administration (MBA) from Great Lakes Institute of Management
2007 - 2011
Bachelor of Engineering (BE) from Manipal Academy of Higher Education

More Information

Social Presence :

Prographics :

Exp : 12 Location : Bengaluru North, Karnataka, India Job Level : Mid-senior Designation : Head of Marketing at Aerchain
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Insights For Selling To Animesh

During A Call Or A Meeting

DO's

  • Refer to testimonials from others in similar positions
  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Make sure that you you respond to any queries from them quickly

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Do not give up if they are not convinced, try again with a different approach
  • Don't try too hard to get friendly, let it happen with time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Animesh is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Animesh

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Animesh move?

  • Their decision making speed is somewhere in the middle.
  • Can Animesh take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Animesh

Personality Compatibility


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