Anna Böhnisch

Questioner
DISC Type : c

Chief Technology Officer at Volvo Car Retail

Gothenburg, Västra Götaland County, Sweden

Overview

Anna Böhnisch is an experienced leader and the current Chief Technology Officer at Volvo Car Retail, with a background in IT, project management, and property. She focuses on creating business value through optimization, automation, and digitalization.

Based on her professional activities, Anna is passionate about the evolution of the automotive industry, particularly the transition to electric vehicles. She actively supports diversity initiatives, such as International Womens Day, and values building strong professional partnerships.

Her role is uniquely broad for a CTO, covering not just IT but also Property, Quality, Environment, Work Environment (KMA), and the Project Management Office (PMO).

Personality Overview

Not Easily Convinced

Systematic

Cautious & Analytical

They prefer to fully evaluate every situation.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Digital Transformation
Her role centers on optimizing, automating, and digitalizing operations to drive efficiency and business value.
Electric Mobility
She publicly shares content to educate on the benefits and longevity of electric vehicle technology, indicating a strong personal and professional interest.
Strategic Partnerships
Her social engagement highlights the importance she places on creating positive results through effective collaboration with partners.

Media Appearances

Anna has no verified media appearances

Work History

3-2022
Chief Technology Officer at Volvo Car Retail
2-2014 - 3-2022
Vice President IT at China Euro vehicle technology (CEVT)
8-1999 - 2-2014
IT-manager at Atlet AB
1995 - 1999
IT-support at Orust Kommun

Education

1987 - 1988
Single course from University of Gothenburg

More Information

Social Presence :

Prographics :

Exp : 31 Location : Gothenburg, Västra Götaland County, Sweden Job Level : Leadership Designation : Chief Technology Officer at Volvo Car Retail
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Insights For Selling To Anna

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anna is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Anna

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Anna move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Anna take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Anna

Personality Compatibility


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