Anna Bösch is a digital marketing strategist leading customer experience at Zumtobel Group. With a Masters Degree in Business Administration, she specializes in driving digital transformation in the B2B lighting industry through omni-channel campaigns, website optimization, and enabling the customer journey. She focuses on translating strategy into execution with clear roadmaps and stakeholder alignment.
Outside of her professional life, Anna is a new mother navigating the balance between her career and parenthood. She recently shared her experience of attending a business event, juggling "baby talk, business talk, and bagels, " highlighting a personal side to her managerial role.
She is a Gold and Silver winner at the Transform Awards Europe 2018 and has also received a Gold Design Effectiveness Award for her branding work.
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