Anna James

Researcher
DISC Type : Cs

Head of Digital Central Trading at Sainsbury's

London Area, United Kingdom

Overview

Anna has no verified overview

Personality Overview

Detail Oriented

Cost Conscious

Perfectionist

They are thorough and always follow a systematic approach.  They do not like taking risks at all and go for proven options in the end. They are quite aware of their needs and limitations, so they are unlikely to over-promise.

Topics They Care About

Anna has no verified topics they care about

Media Appearances

Anna has no verified media appearances

Work History

7-2024
Head of Digital Central Trading at Sainsbury's
7-2023 - 7-2024
Head of Digital Customer & Trade Planning at Sainsbury's
10-2021 - 8-2023
Commercial Partnerships Manager at Sainsbury's
5-2019 - 10-2021
B2B Account Manager at Sainsbury's
5-2018 - 5-2019
Format Development Executive at Sainsbury's

Education

2011 - 2015
Economics & French from Durham University
2013 - 2014
Education details unavailable from KEDGE Business School

More Information

Social Presence :

Prographics :

Exp : 10 Location : London Area, United Kingdom Job Level : Mid-senior Designation : Head of Digital Central Trading at Sainsbury's
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Insights For Selling To Anna

During A Call Or A Meeting

DO's

  • If they are not asking many questions, nudge them to ask questions rather than just starting to talk yourself
  • Use phrases like 'results based on data', 'measurable proof', 'X% growth' etc.
  • Share whitepapers or case studies that showcase measurable results instead of just telling customer stories

DONT's

  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anna is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Anna

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Anna move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Anna take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Anna

Personality Compatibility


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