Anna Stando

Pioneer
DISC Type : DSI

Workshop Instructor at Anna Stando Int.

Berikon, Aargau, Switzerland

Overview

Anna Stando is a D&I trainer, public speaker, and workshop facilitator specializing in gender equality, unconscious bias, and inclusive leadership. She founded Anna Stando Int. and co-founded Lean In Network Switzerland, growing it to over 2, 000 members. People often describe her as engaging, poised, and eloquent.

Originally from Poland, Anna has lived in seven countries and uses her Masters in Intercultural Communication to inform her work. She is passionate about personal development, running to reduce stress, and created a program on using gratitude for better mental health and resilience.

Her story of changing careers was featured in the book Career Jump! , and she was featured in an art exhibition of 100 female leaders in Switzerland called Lipstick Leaders.

Personality Overview

Decisive But Friendly

Friendly But Fast

Driven But Considerate

If they are convinced, they can become very strong champions for your product  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed They have the unique ability to win both love and respect from their team (or outsiders)

Topics They Care About

Inclusive Leadership
A core focus of her professional work, she delivers workshops and holds certifications in Inclusive Leadership, helping companies create more inclusive workplaces.
Gender Equality
Co-founder of Lean In Switzerland and former Relations Manager at Advance, both dedicated to advancing gender equality in business. This is a recurring theme in her workshops.
Women's Empowerment
Through her leadership at Lean In, panel discussions, and focus on women's health topics, she actively works to help women achieve their ambitions and build supportive communities.

Media Appearances

Anna has no verified media appearances

Work History

8-2022
Workshop Instructor at Anna Stando Int.
8-2022
Team Days Facilitator at Anna Stando Int.
8-2022
Host / Moderator / Speaker at Anna Stando Int.
10-2014
Co-Founder & Co-Leader at Lean In Network, Switzerland (Bern, Lucerne, Zurich)🇨🇭
9-2024 - 3-2025
DE&I Lead ad interim (maternity cover) at Axpo Group

Education

2010 - 2011
Master's degree from Utrecht University
2009 - 2010
Communications & PR from Universidad de Guadalajara

More Information

Social Presence :

Prographics :

Exp : 10 Location : Berikon, Aargau, Switzerland Job Level : Leadership Designation : Workshop Instructor at Anna Stando Int.
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Insights For Selling To Anna

During A Call Or A Meeting

DO's

  • During followups, use calls or text if needed, they should be fine
  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • Showcase existing customers and use case-studies to grab their attention

DONT's

  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anna is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Anna

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Anna move?

  • They are generally fast movers and can take quick decisions
  • Can Anna take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Anna

Personality Compatibility


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