Anne Bøjlund

Collaborator
DISC Type : is

Marketingchef at Via Biler A/S

Aarhus, Central Denmark Region, Denmark

Overview

Anne Bøjlund is the Head of Marketing for Via Biler A/S and Cars. dk, where she focuses on promotion strategy and market adaptation, particularly in the electric vehicle sector. With a background in Graphic Design and Marketing, she emphasizes data-driven performance and effective partnerships to boost sales and has extensive international experience from her time at Tetra Pak.

An extroverted and positive individual, Anne thrives in ambitious yet creative environments that value humor. She enjoys connecting with others and is an active member of several business networks, leveraging an open and friendly demeanor to build relationships.

She has unique international experience from her time working as an expat in Singapore for Tetra Pak.

Personality Overview

Appreciative

Consensus Builder

Fair-minded

They are more likely to opt for solutions that are proven in the market.  Scenarios where both sides can come out as winners appeal to them greatly. Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are.

Topics They Care About

Automotive Marketing
As Marketingchef for Via Biler and Cars. dk, she develops and executes promotion strategies tailored to the car market, including for electric vehicles.
Electric Vehicles
Her company, CARS. dk, specializes in EVs, and she has provided insights on the promotion strategy and market adaptation required for this growing segment.
Marketing Performance
She values measurable results, emphasizing relevant leads, detailed statistics, and performance insights to ensure marketing effectiveness.

Media Appearances

Anne has no verified media appearances

Work History

8-2023
Marketingchef at Via Biler A/S
8-2022 - 8-2023
Marketing Manager at Triarca A/S
11-2015 - 8-2022
International Marketing & Communication Specialist at Tetra Pak
12-2012 - 11-2015
International Marketing Coordinator at Tetra Pak
6-2014 - 12-2014
International Marketing Coordinator - Expat Singapore at Tetra Pak

Education

2000 - 2002
Multimedia Designer from Aarhus Akademi for IT and Communication
2004 - 2004
Photoshop and Illustrator Professional certification from Jensens Bureau

More Information

Social Presence :

Prographics :

Exp : 19 Location : Aarhus, Central Denmark Region, Denmark Job Level : N/A Designation : Marketingchef at Via Biler A/S
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Insights For Selling To Anne

During A Call Or A Meeting

DO's

  • Show genuine interest in solving their problems
  • Use phrases like ‘trust me when’, ‘your team will love’ etc.
  • Show them how they look good by making this decision

DONT's

  • Don’t ask too many questions that sound too dry and objective
  • Avoid unnecessary confrontation if it arises incidentally
  • Don’t sound very transactional

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anne is

  • Relationship and rapport play a major role, followed by low risk and the presence of proof points.
  • Will you ever get a clear answer from Anne

  • They are diplomatic when the need arises; they hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Anne move?

  • They can take their time to reach decisions, even while they stay engaged and friendly.
  • Can Anne take some risk or not?

  • They are unlikely to take many risks.

You And Anne

Personality Compatibility


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