Anne-Kathrine Røhl Buus

Observer
DISC Type : ic

Brand & Consumer Journey Manager, NIVEA Denmark at Beiersdorf

Humlebæk, Capital Region of Denmark, Denmark

Overview

Anne-Kathrine Røhl Buus is the Brand & Consumer Journey Manager for NIVEA Denmark, with a background in digital marketing and account management. A graduate of Copenhagen Business School, she is described by colleagues as a strong leader who challenges the status quo and demonstrates great responsibility, successfully launching innovative, large-scale campaigns.

Outside of her professional role, Anne-Kathrine recently returned to work after maternity leave with twins. She thoughtfully connects her new experiences as a parent to valuable professional skills, highlighting her perspective on integrating personal growth with her career and demonstrating a humorous and insightful personality.

She creatively refers to the skills gained from parenting twins—like conflict resolution and project management—as her new "twin-certified competencies. "

Personality Overview

Example Seeker

Curious

Value Driven

They often ask many questions and rely heavily on information and documentation.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Topics They Care About

Innovative Campaigns
Led the launch of a new serum featuring a 3D out-of-home activation, demonstrating a focus on creating large-scale, tangible brand experiences.
Influencer Marketing
Is actively seeking the best agencies for TikTok influencer marketing, indicating a strategic focus on leveraging modern social media platforms for brand growth.
CSR & Brand Strategy
Co-authored her Master's thesis on using integrated Corporate Social Responsibility (CSR) strategies as a key differentiator for brands in competitive markets.

Media Appearances

Anne-Kathrine has no verified media appearances

Work History

1-2023
Brand & Consumer Journey Manager, NIVEA Denmark at Beiersdorf
3-2022 - 1-2023
Digital Account Manager at OFF ROAD
9-2021 - 3-2022
Social Media Manager at OFF ROAD
3-2021 - 6-2021
Social Media Manager at PK MEDIER
10-2020 - 3-2021
Project Manager at Fitnessguru®

Education

2018 - 2020
Kandidatgrad from Copenhagen Business School
2015 - 2018
Bachelorgrad from Aarhus University

More Information

Social Presence :

Prographics :

Exp : 10 Location : Humlebæk, Capital Region of Denmark, Denmark Job Level : Middle Designation : Brand & Consumer Journey Manager, NIVEA Denmark at Beiersdorf
URL has been copied!

Insights For Selling To Anne-Kathrine Røhl

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Help them understand the risk aspect fully while inspiring confidence
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anne-Kathrine Røhl is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Anne-Kathrine Røhl

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Anne-Kathrine Røhl move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Anne-Kathrine Røhl take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Anne-Kathrine Røhl

Personality Compatibility


Other Beiersdorf Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.