Antoine Ruimy

Commander
DISC Type : D

Rédacteur en chef at neo

Paris, Île-de-France, France

Overview

Antoine is the Head of Social Media, Content, and Influence at neo, where he spearheads the editorial and social strategy. His career includes launching media brands and consulting for major outlets like TF1 and Le Figaro. Colleagues describe him as passionate, innovative, and creative.

Antoine is deeply interested in French geography, heritage, and giving a voice to local stories from the "France périphérique". He values history and storytelling, drawing inspiration from his own familys legacy and memoirs, indicating a strong connection to personal and national roots.

Before his extensive career in digital media, he worked for the French government.

Personality Overview

Impact-Driven

Very Quick

Decisive

More than the product, they care about the impact of the product.  They are not always relationship oriented. They like to move fast and expect the same from others.

Topics They Care About

Positive Media
He is a leader at neo, a media outlet dedicated to producing inspiring and unifying content that focuses on solutions rather than controversy, a mission he has discussed publicly.
French Heritage
His content and public statements reveal a passion for French heritage, localism ("territoires"), and platforming stories from underrepresented regions of the country.
Social Media Growth
His career at neo, Minutebuzz, and TF1 demonstrates a deep expertise in launching and scaling media brands specifically on social platforms to reach massive audiences.

Media Appearances

Antoine has no verified media appearances

Work History

1-2023
Rédacteur en chef at neo
10-2020
Head of Social Media, Content & Influence at neo
1-2023
Social media, content et influence manager at Lou (média)
6-2021 - 5-2023
Social Media Consultant at Le Figaro
6-2022 - 11-2022
Social Media Consultant pro bono at Padreblog

Education

9-2011 - 4-2016
Master 2 (M2) from Novancia Business School Paris

More Information

Social Presence :

Prographics :

Exp : 5 Location : Paris, Île-de-France, France Job Level : Mid-senior Designation : Rédacteur en chef at neo
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Insights For Selling To Antoine

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Be respectful but crisp

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Avoid being too verbose
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Antoine is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Antoine

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Antoine move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Antoine take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Antoine

Personality Compatibility


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