Anuurag Agrawal

Judge
DISC Type : Dc

Director, Global Strategic Partnership at Microsoft

Slough, England, United Kingdom

Overview

Anuurag is the Director of Global Strategic Partnerships at Microsoft, leveraging over two decades of experience with companies like Celebal Tech and Schneider Electric. Holding an MBA, he specializes in the automotive, energy, and manufacturing sectors, focusing on cloud, Data & AI, and sustainability.

He is passionate about how technology shapes business and operates on a personal philosophy of "love, listen, learn. " Colleagues describe him as proactive, disciplined, and organized, with a talent for bringing people and ideas together to solve complex challenges for customers and communities.

Announcing his return to Microsoft, he humorously posted, "Like a true boomerang. Ive returned to the sender! "

Personality Overview

Demanding

Features Driven

Objective Thinker

They respond better to strong and respectful interactions.  They like to be in a position where they can control the conversation and terms. They are very proud of what they do.

Topics They Care About

Strategic Partnerships
His career focus is on building powerful collaborations. His current role is centered on driving the global partnership with strategic software development companies.
Energy & Sustainability
A key area of his expertise. In a previous role, he built a Global Energy & Sustainability team and discusses the importance of data in the energy transition.
Data & AI
A core theme in his professional focus, supported by his Microsoft certifications in Azure AI and Power Platform Fundamentals.

Media Appearances

Anuurag has no verified media appearances

Work History

1-2026
Director, Global Strategic Partnership at Microsoft
7-2023 - 1-2026
Vice President - EMEA & Global Strategic Initiatives at Celebal Technologies
4-2022 - 5-2023
Industry Solution Lead - Azure at Microsoft
4-2022 - 6-2022
Global Solution Sales - IoT at Microsoft
8-2020 - 7-2021
Sr. Director, APAC Cloud Sales at Schneider Electric

Education

Master of Business Administration - MBA from Institute of Management Education
PG Diploma in VLSI from Bitmapped Integration Tech

More Information

Social Presence :

Prographics :

Exp : 6 Location : Slough, England, United Kingdom Job Level : Mid-senior Designation : Director, Global Strategic Partnership at Microsoft
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Insights For Selling To Anuurag

During A Call Or A Meeting

DO's

  • Make sure that you circle back fast on any action items, it wins their trust
  • Be respectful but crisp
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.

DONT's

  • Avoid being too verbose
  • Don’t be in a rush to invite them for a social meet and greet
  • Do not back off when challenged, respond with a confident, objective answer instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anuurag is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Anuurag

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Anuurag move?

  • They can take decisions very fast if you manage to convince them.
  • Can Anuurag take some risk or not?

  • The risks don’t matter much to them.

You And Anuurag

Personality Compatibility


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