April Trask, PhD

Researcher
DISC Type : Cs

Senior Director, Partner Enablement at Cloudinary

San Francisco, California, United States

Overview

April has no verified overview

Personality Overview

Process Focused

ROI Seeker

Perfectionist

They tend to be clear about their needs and limitations and are unlikely to promise too much.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

April has no verified topics they care about

Media Appearances

April has no verified media appearances

Work History

8-2021
Senior Director, Partner Enablement at Cloudinary
2-2021 - 8-2021
Senior Learning Experience Designer II, Enterprise Customer Education at Slack
7-2019 - 2-2021
Senior Learning Experience Designer, Enterprise Customer Education at Slack
12-2018 - 7-2019
Instructional Designer, Customer Education at Dropbox
7-2015 - 7-2018
Visiting Asst. Professor of European History at Amherst College

Education

2014
Doctor of Philosophy (Ph.D.) from UC Irvine
2007 - 2009
Summer Language Schools from Middlebury College
2007
Master of Arts - MA from UC Irvine
Bachelor of Arts (B.A.) from University of California, Davis

More Information

Social Presence :

Prographics :

Exp : 19 Location : San Francisco, California, United States Job Level : Senior Designation : Senior Director, Partner Enablement at Cloudinary
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Insights For Selling To April

During A Call Or A Meeting

DO's

  • Use phrases like 'results based on data', 'measurable proof', 'X% growth' etc.
  • Use a presentation with information before getting into a live product walkthrough
  • Share whitepapers or case studies that showcase measurable results instead of just telling customer stories

DONT's

  • Avoid emotional and informal language, stay objective and to the point instead
  • Give it some time before you try to build rapport and a relationship, it doesn't come to them naturally
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with April is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from April

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will April move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can April take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And April

Personality Compatibility


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