Arron Westbrook

Observer
DISC Type : ic

Content Lead at Ben

London, England, United Kingdom

Overview

Arron has no verified overview

Personality Overview

Assertive

Value Driven

Example Seeker

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally good communicators and can be hard to convince. They often ask many questions and rely heavily on information and documentation.

Topics They Care About

Arron has no verified topics they care about

Media Appearances

Arron has no verified media appearances

Work History

10-2025
Content Lead at Ben
9-2023 - 10-2025
Head of Content at BRYTER
9-2021 - 8-2023
Content Marketing Lead at Chattermill
8-2020 - 9-2021
Content Strategy Lead at Deepcrawl
6-2019 - 8-2020
Global Content Strategist at Guidant Global

Education

2015 - 2017
Master of Arts (M.A.) from University of East Anglia
2009 - 2012
Bachelor of Arts (BA) from University of Hull

More Information

Social Presence :

Prographics :

Exp : 9 Location : London, England, United Kingdom Job Level : Middle Designation : Content Lead at Ben
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Insights For Selling To Arron

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Persuade objectively how your product will help them achieve their goals
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Arron is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Arron

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Arron move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Arron take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Arron

Personality Compatibility


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