Arthur Alvarenga

Planner
DISC Type : Sc

CEO & Co-founder at Hubla

San Francisco, California, United States

Overview

Arthur Alvarenga is the CEO and Co-founder of Hubla, a Y Combinator (YCS20) backed platform that empowers content creators. A graduate of Stanfords Innovation & Leadership program and the University of San Franciscos Computer Science program, he has a history of founding companies, including The New Brand Design and Behive, Inc.

In 2022, Arthurs company, Hubla, was recognized as one of the "100 Startups to Watch" by Pequenas Empresas & Grandes Negócios, a significant milestone for the company.

Personality Overview

Analytical & Cautious

Disciplined

Slower Adopter

The only way to convince them is by showing them examples and ample proof.  They are always well-planned and adopt a systematic approach. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

Creator Monetization
As CEO of Hubla, his core business is providing tools for content creators in Brazil to build communities and generate revenue from their audiences.
Community Building
He has spoken about the importance of community and network effects as a key value proposition that Hubla offers to creators.
Startup Growth
His LinkedIn headline states "We are hiring! ", and as a YC alumnus, he is focused on scaling his venture-backed company.

Media Appearances

Arthur has no verified media appearances

Work History

1-2020
CEO & Co-founder at Hubla
1-2018 - 12-2019
CEO & Co-Founder at The New Brand Design
5-2015 - 12-2019
Co-founder and Product at Behive, Inc.

Education

Innovation & Leadership from Stanford University Graduate School of Business
2020 - 2020
YCS20 from Y Combinator

More Information

Social Presence :

Prographics :

Exp : 10 Location : San Francisco, California, United States Job Level : Leadership Designation : CEO & Co-founder at Hubla
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Insights For Selling To Arthur

During A Call Or A Meeting

DO's

  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Expect them to be slow and cautious, encourage them to ask more questions
  • Be firm in your communication and stay in control

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Don't be very accepting if that is your natural style, stay firm
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Arthur is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Arthur

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Arthur move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Arthur take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Arthur

Personality Compatibility


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