Ash Farr in

Ash Farr

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President U.S and Global Chief Marketing Officer at Decidr
📍 New York, New York, United States

Ash Farr is the Global Managing Director at McCann Worldgroup, specializing in business turnarounds and building brands in complex industries like technology, automotive, and healthcare. He has led global strategy for major clients including Microsoft, Cigna, and General Motors. Colleagues describe him as a "strategic and creative powerhouse. "

He orchestrated a significant turnaround at McCann Australia, transforming the agency into the most awarded in the country during his tenure as CEO before taking on his global leadership role.

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Current Role
President U.S and Global Chief Marketing Officer
Location
New York, New York, United States
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Ash cares about

Global Brand Strategy
He has led global strategy for multinational corporations like Microsoft and General Motors, focusing on building cohesive brand narratives across diverse markets.
Business Turnarounds
A stated specialty, proven by his successful leadership at McCann Australia, where he revitalized the agency and led it to become the country's most awarded.
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Career

Work history

5-2025
President U.S and Global Chief Marketing Officer
Decidr
1-2023 - 5-2025
GCL
WPP
9-2020 - 1-2023
Managing Director
McCann Worldgroup
12-2019 - 11-2021
EVP, Global Strategy Director, McCann Worldgroup
McCann Worldgroup
1-2016 - 12-2019
EVP, Global Director of Strategy, Research and Innovation
McCann New York
In the press

Media appearances

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Education
Education details unavailable
Oxford Brookes University
Education details unavailable
The Wharton School
Education details unavailable
University of Oxford
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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