Ashish Nichanametla

Questioner
DISC Type : c

Senior Embedded Software Engineer at NVIDIA

San Francisco Bay Area, United States

Overview

Ashish Nichanametla is a Senior Embedded Software Engineer at NVIDIA with experience at Apple and NASAs Jet Propulsion Laboratory. A University of Michigan engineering graduate, his expertise includes developing flight software for satellite missions, automotive hardware, and consumer electronics, showcasing a robust career in embedded systems.

Ashishs passion for autonomous technology is evident from his leadership role with the Michigan Autonomous Aerial Vehicles team. He guided the design and construction of drones for the International Aerial Robotics Competition, demonstrating a deep interest in hands-on robotics and competitive engineering challenges.

He developed software tools to support the flight systems for NASAs Europa Clipper satellite mission.

Personality Overview

Price-Sensitive

Cautious & Analytical

Not Easily Convinced

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to do thorough analysis of any situation.

Topics They Care About

Embedded Systems
His entire career, from internships at Bosch and NASA to senior roles at Apple and NVIDIA, is centered on embedded software and hardware development.
Autonomous Vehicles
Led the embedded systems team for Michigan Autonomous Aerial Vehicles (MAAV) and developed hardware for vehicle steering systems at Bosch.
Space Mission Software
Developed critical flight software tools for the Europa Clipper satellite mission during his internship with the NASA Jet Propulsion Laboratory.

Media Appearances

Ashish has no verified media appearances

Work History

3-2025
Senior Embedded Software Engineer at NVIDIA
7-2020 - 2-2025
Embedded Software Engineer at Apple
6-2018 - 8-2018
Embedded Software Intern at NASA Jet Propulsion Laboratory
1-2018 - 6-2018
Hardware Engineering Intern at Bosch
11-2014 - 5-2018
Embedded Systems Team Lead at Michigan Autonomous Aerial Vehicles

Education

2018 - 2020
Master of Science in Engineering - MSE from University of Michigan
2014 - 2018
Bachelor of Science in Engineering - BSE from University of Michigan

More Information

Social Presence :

Prographics :

Exp : 9 Location : San Francisco Bay Area, United States Job Level : Middle Designation : Senior Embedded Software Engineer at NVIDIA
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Insights For Selling To Ashish

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • If you have a lower priced product compared to the competition, call out the same
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ashish is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Ashish

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Ashish move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Ashish take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Ashish

Personality Compatibility


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