Ashlee White

Inspirer
DISC Type : di

Senior Marketing Manager, Western Europe - IV Fluids at Baxter International Inc.

Bracknell, England, United Kingdom

Overview

Ashlee White is a Senior Marketing Manager for Western Europe at Baxter, specializing in the Pharma and Medical Device sectors. With a background at BD and 3M, she excels in strategic planning, omnichannel marketing, and price optimization. She holds a Diploma in Professional Marketing from The Chartered Institute of Marketing.

Personality Overview

Achievment Oriented

Fast Adopter

Generous

They measure a product on its merit but can be influenced by strong testimonials.  They respond well to objective pitches but also attach some value to relationships. They usually prefer to drive the conversation.

Topics They Care About

Medical Device Marketing
Her career is focused on marketing within the medical device and pharmaceutical industries at companies like Baxter, BD, and 3M.
Omnichannel Strategy
She highlights her experience in developing holistic omnichannel programs to move away from siloed product marketing.
Product Commercialization
Managed the launch of new product introductions and their effective commercialization, including pricing strategy and margin growth, at 3M.

Media Appearances

Ashlee has no verified media appearances

Work History

5-2024
Senior Marketing Manager, Western Europe - IV Fluids at Baxter International Inc.
5-2022 - 1-2024
VAM Marketing Manager UK/I at BD
4-2021 - 5-2022
Marketing Manager, Everyday Essentials at BD
6-2019 - 4-2021
Product Manager at BD
7-2017 - 5-2019
Senior Product Manager at 3M

Education

2015 - 2016
Level 6 - Diploma in Professional Marketing from CIM | The Chartered Institute of Marketing
2009 - 2012
Bachelor of Arts (BA) from University of Birmingham

More Information

Social Presence :

Prographics :

Exp : 12 Location : Bracknell, England, United Kingdom Job Level : Middle Designation : Senior Marketing Manager, Western Europe - IV Fluids at Baxter International Inc.
URL has been copied!

Insights For Selling To Ashlee

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Acknowledge their status and position during the conversation
  • Get them to a point where they are ready to bat for your product internally

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ashlee is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Ashlee

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Ashlee move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Ashlee take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Ashlee

Personality Compatibility


Other Baxter International Inc. Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.