Ashley Fields in

Ashley Fields

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Founder at FG Co.
📍 Austin, Texas, United States

Ashley is an entrepreneurial brand and marketing leader, currently the Founder of FG Co. With a background as SVP at Cann and VP at Green Thumb Industries, she specializes in building brands, defining customer experiences, and driving DTC growth in emerging categories. She holds a B. A. from Stanford University.

Outside of work, Ashley is an advocate for people and customers, with a stated love for pets and pizza. She is actively involved with The 2% Club, a community supporting women who are building and investing in the health and wellness industry.

She has a pervasive curiosity around marketing and experience, and the power of data-driven insights.

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Experience
4 Years
Current Role
Founder
Job Level
Leadership
Location
Austin, Texas, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Ashley cares about

Brand Building
Her career has focused on shifting brand perception and creating memorable connections for companies like Cann and Green Thumb Industries.
DTC & E-commerce
Has a track record of leading direct-to-consumer and e-commerce marketing strategies to accelerate revenue growth.
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Career

Work history

8-2024
Founder
FG Co.
4-2025 - 10-2025
VP, Beverage Marketing & Ecom
Green Thumb Industries (GTI)
9-2024 - 9-2025
Advisor
Flower Union
8-2023 - 8-2024
vp of marketing & communications
Flair Airlines
8-2022 - 6-2023
SVP, Marketing & Communications
Cann
In the press

Media appearances

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Education
B.A.
Stanford University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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