Asjad Khan in

Asjad Khan

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SEO Lead at HeyGen
📍 San Francisco Bay Area, United States

Asjad Khan is a growth-focused SEO and AEO Lead at HeyGen, specializing in helping companies gain visibility in traditional and AI search. He has a proven track record, notably scaling organic traffic from 102K to 1. 4M at PlayAI (acquired by Meta). Colleagues describe him as creative, professional, and effective, with strong business thinking.

He emphasizes that SEO is an ongoing operating system, not a one-time project, and focuses on strategies that adapt to the evolving landscape of AI-driven search.

Unique fact: Asjad believes companies can win at traditional SEO but still lose the market if AI overviews and chatbots dont cite them as a source.

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Experience
8 Years
Current Role
SEO Lead
Job Level
Middle
Location
San Francisco Bay Area, United States
Personality Overview

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Priorities

Topics Asjad cares about

AEO Strategy
Focuses on Answer Engine Optimization, helping companies get visibility on AI surfaces like ChatGPT and Google AI Overviews, believing this is a critical new marketing gap.
Product-Led SEO
Led a product-led SEO strategy at PlayAI, ranking for high-intent keywords that drove significant revenue growth, showing a focus on bottom-line results.
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Career

Work history

5-2025
SEO Lead
HeyGen
5-2023 - 8-2023
Search Engine Optimization Consultant
Videowise | eCommerce Video Platform
2-2023 - 4-2025
Head of SEO
PlayAI (formerly PlayHT)
8-2020 - 1-2023
Member
RevGenius
9-2019 - 1-2023
Search Engine Optimization Team Lead
SerpElevator.com
In the press

Media appearances

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Behavioral profile

DISC profile (public)

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