Aspen Moulden

Trailblazer
DISC Type : DI

CMO, Logitech for Business at Logitech

El Dorado Hills, California, United States

Overview

Aspen has no verified overview

Personality Overview

Friendly But Fast

Values Relationships

Informal

They respond better to a combination of speed and relationship.  They are more likely to be open to unproven but exciting technologies. If they come to believe in your value proposition, they will be your champion.

Topics They Care About

Aspen has no verified topics they care about

Media Appearances

Aspen has no verified media appearances

Work History

7-2024
CMO, Logitech for Business at Logitech
11-2023 - 7-2024
Global Head of Marketing, Global Commercial Organization, Logitech for Business at Logitech
6-2023 - 11-2023
Global Head of Marketing, Global Commercial Organization, Logitech for Business (Interim) at Logitech
7-2022 - 7-2024
Founder at Aspen Inspired
7-2021 - 3-2022
Head of Brand Marketing at Bespoken Spirits Inc.

Education

B.A. from Menlo College
High School Diploma from Gunn High School

More Information

Social Presence :

Prographics :

Exp : 10 Location : El Dorado Hills, California, United States Job Level : Leadership Designation : CMO, Logitech for Business at Logitech
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Insights For Selling To Aspen

During A Call Or A Meeting

DO's

  • Help them visualize the impact of their decision
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Give them control of the sales process

DONT's

  • Don't make any commitments that you might not be able to fulfill
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don’t force involvement of other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Aspen is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Aspen

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Aspen move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Aspen take some risk or not?

  • They can take risks if necessary.

You And Aspen

Personality Compatibility


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