Atul Kumar

Observer
DISC Type : ci

Marketing Operations Leader at Danaher Corporation

Hove, England, United Kingdom

Overview

Atul is an experienced growth strategy professional with a background in the energy and life sciences sectors. An IMD MBA graduate, he has a proven track record of driving significant business growth, having managed multi-billion dollar order bookings and formulated long-term strategic plans for major corporations like Danaher and Bharat Heavy Electricals Limited.

Outside of his professional life, Atul has a passion for creative expression and physical activity. He is an avid writer, having authored blog posts during his MBA journey, and maintains a keen interest in sports. He approaches both his creative and analytical pursuits with a similar problem-solving mindset.

He once successfully retrieved $1. 4 billion in lost business from competitors by demonstrating superiority in life cycle costs.

Personality Overview

Curious

Value Driven

Example Seeker

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They often ask many questions and rely heavily on information and documentation. They are generally strong communicators and are not easy to convince.

Topics They Care About

Growth Strategy
His career is focused on setting strategic direction and executing high-stakes business development projects for growth.
Energy Sector
He spent nine years as an energy sector strategist for one of India's top power equipment manufacturers, BHEL.
Complex Problem-Solving
He excels at tackling interdependent business issues using a combination of analytical and creative skills.

Media Appearances

Atul has no verified media appearances

Work History

5-2023
Marketing Operations Leader at Danaher Corporation
2-2021
General Management Development Program (GMDP) – Danaher Business System Leader (DBSL) at Danaher Corporation
6-2018 - 12-2019
Deputy Manager (Business Development & Cost Estimation) at Bharat Heavy Electricals Limited
6-2014 - 6-2018
Senior Executive (Business Development & Cost Estimation), Power Sector - Marketing at Bharat Heavy Electricals Limited
7-2010 - 6-2014
Executive at Bharat Heavy Electricals Limited

Education

2020 - 2020
Master of Business Administration - MBA from IMD
2008 - 2010
PGDM from XLRI Jamshedpur

More Information

Social Presence :

Prographics :

Exp : 14 Location : Hove, England, United Kingdom Job Level : Mid-senior Designation : Marketing Operations Leader at Danaher Corporation
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Insights For Selling To Atul

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Help them realize that there is no personal risk in making this decision
  • Ask them questions to understand their needs better while staying affable

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Avoid making offhand commitments
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Atul is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Atul

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Atul move?

  • They like to analyze well and then make their decisions.
  • Can Atul take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Atul

Personality Compatibility


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