Aurora Fernandez

Critic
DISC Type : C

Business Development Lead at RENEW Energy Partners

Washington DC-Baltimore Area, United States

Overview

Aurora is the Business Development Lead at RENEW Energy Partners, where she specializes in alternative financing for critical energy infrastructure. Leveraging her MS from American University and a background in ESG and marketing, she helps organizations implement sustainability projects by removing capital and implementation barriers.

Originally from Venezuela, Aurora is an avid skier and enjoys street photography during long walks. She relaxes by reading, watching shows, and attending concerts and festivals. Her passion for sustainability began right after college at a solar energy company in her home country.

She is fascinated by waste-to-energy systems, citing Stockholms city heating system powered by waste incinerators as a practice that has excited her.

Personality Overview

Objective Thinker

ROI Driven

Precise

They like to take decisions independently and do not seek others' support often.  Unless the value is proven by data, they are unlikely to value fancy features. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

Critical Infrastructure Finance
Her primary professional focus is on solving the financial and engineering challenges for energy infrastructure in the commercial and industrial sectors.
Industrial Decarbonization
She actively posts about concepts like "Heating-as-a-Service" and Scope 3 value chains to promote industrial heat resilience and sustainability.
ESG & Social Impact
Her background includes producing ESG reports and managing pro bono and responsible business initiatives at a law firm.

Media Appearances

Aurora has no verified media appearances

Work History

11-2023
Business Development Lead at RENEW Energy Partners
2-2023 - 11-2023
Business Development Associate at RENEW Energy Partners
7-2021 - 2-2023
Pro Bono & Responsible Business Coordinator at Eversheds Sutherland
9-2019 - 7-2021
Senior CRM & Email Marketing Coordinator at Eversheds Sutherland
1-2017 - 9-2019
Content and Social Media Coordinator at Musa-Obregon & Associates

Education

2020 - 2022
Master of Science - MS from American University - Kogod School of Business
2007 - 2012
Bachelor of Business Administration (BBA) from Universidad Tecnológica del Centro (UNITEC)

More Information

Social Presence :

Prographics :

Exp : 10 Location : Washington DC-Baltimore Area, United States Job Level : N/A Designation : Business Development Lead at RENEW Energy Partners
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Insights For Selling To Aurora

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Do not use very emotional or colorful language
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Aurora is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Aurora

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Aurora move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Aurora take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Aurora

Personality Compatibility


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