Aurore Guignard in

Aurore Guignard

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Sales Development Director at APPI-TECHNOLOGY
📍 Greater Marseille Metropolitan Area, France

Aurore Guignard is the Sales Development Director at APPI-TECHNOLOGY, where she drives international growth for its critical communication systems. A graduate of Rennes School of Business, she leverages a 360° strategic vision, transitioning from a successful career in sales and marketing leadership within the publishing industry to the high-tech sector.

Beyond her professional focus, Aurore has a distinct interest in sensory perception, having completed a course in Perfumes and Sensory Marketing. Her shared reflections suggest a deeper interest in concepts like national resilience and finding meaning beyond the material, indicating a thoughtful and philosophical nature.

She has studied the art of perfume and its connection to sensory marketing.

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Experience
24 Years
Current Role
Sales Development Director
Job Level
Mid-senior
Location
Greater Marseille Metropolitan Area, France
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Aurore cares about

International Expansion
Her career is focused on boosting international growth, from leading an export business club to driving global sales strategy at APPI-Technology.
Critical Communications
She is dedicated to providing reliable, full-duplex communication systems for high-risk environments, as demonstrated by her work and posts about Milipol.
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Career

Work history

9-2025
Sales Development Director
APPI-TECHNOLOGY
1-2018 - 9-2025
Business Developper
CLUB PROCAMEX
1-2017 - 11-2017
Directrice Marketing Groupe
Éditions Bragelonne
1-2011 - 1-2016
Directrice Commerciale, Marketing et Communication
Editions Jouvence
3-2005 - 7-2009
Responsable commerciale et marketing
Editions Philippe Picquier
In the press

Media appearances

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Education
1995 - 1998
Diplômé d'ESC Rennes
Rennes School of Business
Education details unavailable
ISIPCA - MOOC Parfums : de l'art de sentir au Marketing Sensoriel
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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